Running at its most basic is a fundamental skill we all develop as kids and generally maintain through most of our life span, if we want to. It has long been seen as an incredibly effective means of exercise for the masses, or a vital tool for many to complete their hobbies. It’s so effective, that entire industries have been built around helping us run better. We’ve got billion dollar sporting goods stored pumping out runners that are regularly refined (or perhaps just redecorated) in order to provide a more comfortable and sustainable run. And that’s just the shoes - let’s not forget about the clothing that helps hold everything in place, or the technology being developed to help provide more details analysis of your specific running regime.

Read More